Socially enabled BPM

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A succession of tweets between Forrester’s Gene Leganza and Clay Richardson along with Brenda Michelson of Elemental Links caught my attention this morning. At Forrester’s Enterprise Architecture Forum next week, Clay will be reviewing a few case studies for Social BPM. It’s too bad that I won’t be there, because this sounds very interesting.

I haven’t seen any definitions yet of what socially-enabled BPM is, so I thought I’d throw together my own thoughts. First off, let’s take two dominant social technology platforms, Facebook and Twitter. I’ve previously posted that an internal Facebook for the enterprise could be revolutionary for inter-company communication. I’ve also previously posted on the role of Twitter as an information bus. So, now combine the human-facing communication of either platform’s news/event stream, the application platform of Facebook, and toss in some process modeling, orchestration, and universal task management capabilities on top of it, and I do think you have socially-enabled BPM. What could be most compelling is if there’s a way to combine the communication features of the social technology platform for “ad hoc” processes with the more formally modeled and managed processes that are the strong suite of BPM platforms to get a better view (and hopefully better management) of the processes in the enterprise as a whole.

I look forward to hearing what others think about the case studies Clay will be presenting. This is definitely an emerging area where there are opportunities to lead the back and be revolutionary.

Update: Here’s two posts from Clay on the subject that he forwarded to me. It looks like my thinking is consistent with what he had previously written on the subject. The first is titled “Social Technologies Will Drive The Next Wave Of BPM Suites” and the second is titled “BPM Promises ‘Simplicity’ In 2010. Is This ‘Hope We Can Believe In’ Or Still A Pipe Dream?”.

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